Tape Worm Monstor shot by Hugh Peachey for Bayer

Hugh Peachey recently shot this campaign for Bayer's animal health care product Advocate. It was a real team effort with producer Penni working around the clock to track down the correct species of tape worms... who knew there were so many varieties... The fact that there are so few tape worm specialists is not as suprising but eventually Penni found the right Tape Worm Guy who could supply the worms for the shoot.
Hugh worked with retouchers Toby & Pete to create the tape worm monster seen in the ads. The results are appropriately gross.