Hugh Peachey for Ford

Hugh Peachey for Telstra

Martin Mischkulnig for Effilee magazine

Martin Mischkulnig recently contributed to the German food magazine Effilee. This page is a regular feature, titled Restaurant at the end of the Universe. Martin's shot was a creepy roadhouse in Iron Knob, South Australia where all he could get was fish and chips "fresh" from the deep freezer to the deep fryer.

Janyon's shots for Allianz's image library

"We were fortunate to be commissioned to shoot images for Allianz for their ongoing library use.

The shoot appealed to my documentary roots at first, but I shifted my style in a enviro-portrait direction to accommodate  the wide range of applications that the images would be used for.

The client quite rightly felt that there was very little in existing stock that suited their needs, and wanted to use real people, in real situations, with a definite sense that we are looking at real Australians.

There were some pretty stressful challenges in getting the right talent and locations logistics sorted within the budget constraints, not to mention the curve ball thrown by the weather, but I'm proud to say the images portray, for the most part, people in their actual jobs, in their actual workplaces. In fact, the situations where hired talent had to be used, I found less convincing.

I wanted to hero the subjects subtly with lighting and casual pose, but keep it feeling natural. We scheduled around the weather for the outdoor shots, as hard sunlight is a strong differentiating factor when trying to make images look more Australian.

Our ÜberProducer Penni (Glencross) pulled absolute miracles with regards to talent, locations and even weather prediction, and needed a relaxing massage by the end of the shoot.

Cherith Crozier did a cracker of a job in the styling, and together with myself and AD Sarah Straker, we had a solid team with a clear direction throughout the shoot."

- Janyon

Janyon for MasterFoods

"The opportunity arose to submit a last minute treatment for what was originally a typographical execution with a simple hand-with-pack shot to overlay.

I couldn't think of much to make a hand more exciting, so I expanded upon the brief a little, suggesting we go for a bit more depth, and instead of doing the headline typographically, I thought of using a stencil on a wooden crate. This would give the type the genuine wood texture.The crate has relevance also, as it further suggests the use of fresh produce, and provided a tactile third dimension for the shot.

The creative team loved the idea, and sold it to the client, who was reluctant at first but happy to put their faith in us.

I stuck to my guns in my efforts to keep it "in camera", and our stylist, Jan Edwards found beautiful crates and painted stencils of varying sizes to suit the layout. We took it a step further by shooting the sauce splats on acetate so that they could be positioned in camera and required minimal comping. It also allowed us to ensure the message was not lost.

Our hand model was a pro, and was able to fine tune the amount of squeeze distortion on the pack. I had mentioned in the treatment that the squeeze is part of the fun, and wanted to portray a bit of bottle throttle, but needles to say we pulled back to a firm hold which yielded a more acceptable label distortion.

The team were stoked with the result, as was the client."

- Janyon



Clemenger BBDO. AD: Andrew Chu, Writer: Emily Lynch, CD: Luke Chess

Damien Pleming for Zoom Zoom Magaizine

North Melbourne captain Andrew Swallow for Zoom Zoom magazine. Ten shots, three outfit changes in three hours!! Zoom zoom indeed!
Styling: Rachel Dennis
Grooming: Merton Muaremi
Shot on location at North Melbourne Football Club

Damien Pleming for Qantas Magazine

Travis and Adam Garone co-founders of the Movember movement. Shot for Qantas magazine.

Damien Pleming for In The Black

Black Caviar trainer Peter Moodey for In The Black magazine.