Tuesday, November 22, 2011

Hugh Peachey's TVC for Piping Hot




The TVC was shot in Torquay, Victoria in the middle of winter. The average temperature was about 10 degrees! The Director was David Retchman from Sydney.

Friday, November 18, 2011

New cookbook shot by Jason Loucas




Released by Allen and Unwin, Designed by Andrew Hoyne, and shot by Jason Loucas.
Kitchen Coquette is a cookbook that will make you smile. It will feed ten hungry friends, the man of your dreams, your lovely gran; even providing a bite to eat for all those inspired in-between moments.


Thursday, November 17, 2011

Jason Loucas for Baxters Relish



Baxters Relish are introducing their famous relishes and chutneys to the Foodservice industry.
The shoot was to highlight the various relishes with a modern approach.
Styled by the Food Director of Gourmet Traveller Emma Knowels.

Tuesday, November 8, 2011

Jason Loucas for Think Brick



"I was approached by David Hutton at Sodus to help out concept a shoot for his new client Think Brick. Think Brick wanted an outside/inside feel showing off their products, bricks. We decided on this location and I thought the best way to approach it would be to shoot it using the technique of HDR (High Dynamic Range Imaging). This would allow for detail in the shadows of the interior and hold the highlights of the exterior."
Jason Loucas

Monday, November 7, 2011

Hungry Jacks new look shot by Janyon



Hungry Jacks hit the news (and Gruen World) recently as the first Australian fast food franchise to conform to the new legislation of displaying kilojoule value alongside price point for each of their menu items.

Clemenger BBDO senior creative Baz Baker and AD Sarah Parris wanted to break from the usual menuboard style and boost the food values by showcasing the hero items in an editorially inspired style alongside the fresh ingredients that go into the preparation of the items.

They got Janyon involved in the process from early on and together created a look and feel that's refreshingly different from the run-of-the-mill menuboard photography. His food experience in quick service restaurants (QSR) and love of food editorial made this the ideal challenge for that skill set.
After a mammoth shoot involving prop stylist Leesa O'Reilly and co-styled by Jan Edwards, and the unflappable food stylist Ben Masters, this team felt like family by the end of the project.


Friday, November 4, 2011

Jon Bader picks up a Honerable Mention at the 5th Annual Photography Masters Cup

While the rest of us were sipping champagne and betting on the Melbourne Cup Jon was presented the with the Masters Cup - Honorable Mention - in the category of Food at the Nomination & Winners Photoshow. Jon was recognised by an international jury of industry leaders including Hasted Hunt Kraeutler in New York, Brancolini Grimaldi, David & Goliath, Simon Studer Art Associates, Stills Gallery, and Christie's in London.
The awards Creative Director, Basil O'Brien has praised Jon for the incredible achievement of being "selected among the best from the 13,321 entries... Jon's Oxheart, an exceptional image entered in the Food category, represents contemporary colour photography at its finest, and we're pleased to present him with the title of Honorable Mention."
Check out the rest of the winners the Colour Awards website.