Jason Loucas' new images for James Viles from Biota Dining in Bowral

New images from Janyon for Qantas

 New print advertisment by photographer Janyon for Qantas First Class Fine Dining.

All dishes are from Neil Perry's restaurant Rockpool 

and food styling is by Sally Parker. 

 

New food work from Janyon

Janyon was getting a little bored with the rustic farmhouse so he challenged food styling couple Ben and Louise Masters to join him on a personal shoot to explore some out of the ordinary food images.
"I wanted to create some bold imagery that's in contrast to the soft-window-light, rustic french farmhouse genre. It's not that I don't like those images, they are often beautiful, but I think we need to move on."

Janyon for MasterFoods

"The opportunity arose to submit a last minute treatment for what was originally a typographical execution with a simple hand-with-pack shot to overlay.

I couldn't think of much to make a hand more exciting, so I expanded upon the brief a little, suggesting we go for a bit more depth, and instead of doing the headline typographically, I thought of using a stencil on a wooden crate. This would give the type the genuine wood texture.The crate has relevance also, as it further suggests the use of fresh produce, and provided a tactile third dimension for the shot.

The creative team loved the idea, and sold it to the client, who was reluctant at first but happy to put their faith in us.

I stuck to my guns in my efforts to keep it "in camera", and our stylist, Jan Edwards found beautiful crates and painted stencils of varying sizes to suit the layout. We took it a step further by shooting the sauce splats on acetate so that they could be positioned in camera and required minimal comping. It also allowed us to ensure the message was not lost.

Our hand model was a pro, and was able to fine tune the amount of squeeze distortion on the pack. I had mentioned in the treatment that the squeeze is part of the fun, and wanted to portray a bit of bottle throttle, but needles to say we pulled back to a firm hold which yielded a more acceptable label distortion.

The team were stoked with the result, as was the client."

- Janyon



Clemenger BBDO. AD: Andrew Chu, Writer: Emily Lynch, CD: Luke Chess

Two books that Jody Vassallo has styled for Women's Weekly are now on the shelves.

www.acpmagazines.com.au/masterclass-step-by-step.htm

www.acpmagazines.com.au/cakebaking.htm

Contacts team effort for Abbots Village bakery

Photograher Janyon and food stylist Sally Parker recently teamed up for this shoot for DDB. DDB wanted a specific look for their client George Weston Foods brand Abbotts Village Bakery. They wished to promote their seasonal loaves range with images to incorporate the produce, colours and moods of the seasons. Art director Steve Thurlby liked the character and mood of the images he saw in Janyon's portfolio and used them as direct reference to sell the look and feel on to the client.
Naturally it made sense that they then asked J to do the shoot.
"Its always nice to be chosen for a campaign purely on the merit of the work in the book, when so often its other factors that end up being the decider."
Janyon

Sally Parker - Lamboutique

"It was a long but fascinating day as a top fashion photographer, Vogue model and florist and I combined forces for a stunning looking range of shots. Both the lamb and the model had their own ‘make-up’ artists! "
Sally Parker

Sally Parker's inspired work for Selector magazine

I asked stylist Sally Parker to give us an insight into this beautiful shoot she did for Selector magazine recently. Here's what she said:

"This was a lovely shoot to work on. Selector Magazine is such stunning mag with high production values. For this job we were shooting unusual but delicious Korean food, and the team was relaxed and fun.

My brief was very open. Christian Lawler, the art director from Selector Magazine gave me the colour palate he wanted and asked for delicate flowers to be incorporated, but the rest was up to me. I went to a number of florists to source the flowers and finally found the beautiful ‘dancing lady’ orchids which seemed perfect even though they aren’t Korean. I had the background made to match the colour palate. Luckily I had a week up my sleeve for that. I had so many wonderful props but many we didn’t use as we found that, as is so often the case, ‘less is more’. I would like to have done more shots to use them!

When styling for this job I did a fair amount of research into authentic Korean food presentation. I looked at cookbooks, travel and art books and websites. I also went to Korean and Japanese food stores. Northbridge is wonderful for Japanese food and cooking gear, and I discovered a great Korean store in Fairfield with so many varieties of kimchi (pickled cabbage or radish). Research is a favourite part of my job and so interesting. However regarding the styling, I generally aim for overall effect and beauty, rather than trying exactly recreate the authentic style. Korean food is quite rustic and can be heavy, so it was a bit of a challenge to make it appear lighter and more ‘Spring’ like.

Our lunch was amazing but we did have lots of kimchi left over as the recipe used 4kg of cabbage. Enough to feed a small army of photographers, art directors and stylists!"

Sally Parker for Asian Home Gourmet

New work by food stylist Sally Parker

Weight Watchers magazine
Simply Chicken feature: